South African production house, Videovision Entertainment, has recently announced its entry into the television content market with the launch of a new TV sales division. With over 100 feature films and a vast library of television programs amounting to more than 10,000 hours, Videovision aims to bring African content to the forefront.
Videovision’s CEO, Anant Singh, has successfully secured a deal to represent e.tv’s highly popular daily soap, House of Zwide. In addition to this, the company’s extensive range of titles produced over the past four decades, such as Sarafina!, Cry, the Beloved Country, Red Dust, and Yesterday, will be included on the slate. These films have garnered worldwide recognition and praise.
Videovision Entertainment has been a pioneer in the South African film industry for almost forty years. Their production of Mandela: A Long Walk to Freedom, directed by Justin Chadwick and starring Idris Elba and Naomie Harris, received critical acclaim and was nominated for an Academy Award. This recognition highlights Videovision’s commitment to producing high-quality content that resonates with audiences around the world.
In addition to their feature film offerings, Videovision will also be selling a range of documentaries at Mip Africa. Some notable titles include Countdown to Freedom and My Hunter’s Heart, co-directed by Craig Foster of My Octopus Teacher fame. This expansion into the documentary genre showcases Videovision’s dedication to diverse storytelling and providing a platform for African narratives.
Anant Singh expresses his enthusiasm for launching a television content division at Mip Africa, stating that it is time for African content to be taken seriously. Videovision believes that there is tremendous potential in the African television space, and they are eager to share their library of compelling feature films and documentaries. By producing content on the continent, Videovision aims to contribute to the growth and development of African television.
As the content market continues to evolve, Videovision recognizes the importance of adapting to these changes. The launch of their TV sales division is a strategic move to tap into new opportunities within the industry. With their extensive catalogue and expertise, Videovision is well-positioned to make a significant impact in the television content market.
This new venture by Videovision Entertainment coincides with the upcoming Mip Africa event in Cape Town. Mip Africa provides a unique platform for African creativity, bringing together industry professionals from across the continent. By participating in this event, Videovision aims to showcase the richness and diversity of African content to a global audience.
Videovision Entertainment’s entry into the television content market with the launch of their TV sales division marks an exciting new chapter for the South African production house. With an impressive catalogue of feature films and documentaries, Videovision is poised to make a significant impact in the African television space. As the industry continues to evolve, the company’s commitment to storytelling and representing African narratives remains steadfast. Mip Africa provides a prime opportunity for Videovision to showcase their offerings and contribute to the growth of the African content market.