Barbie, the iconic doll created by Mattel, has taken the world by storm with its latest movie directed by Greta Gerwig. Industry sources indicate that the film has a strong chance of reaching the billion-dollar mark globally by Sunday, if not Monday. This article analyzes the potential success of Barbie and explores its box office performance.
In the United States, Barbie is expected to maintain a strong third weekend, with projected earnings of approximately $55 million, representing just a 41% decline from the previous week. An impressive feat, Barbie is set to surpass the $400 million mark in domestic box office revenue by its 15th day of release. Comparatively, the popular films “The Super Mario Bros Movie” and “Top Gun: Maverick” took 18 days to achieve this milestone, finishing with final domestic results of $574.1 million and $718.7 million, respectively.
A Global Trail
Barbie’s success is not limited to the United States. Globally, she has already amassed a staggering $850 million in box office revenue. The film’s Monday earnings of $15 million broke records, becoming the best second non-holiday Monday ever, while Tuesday’s earnings of $15.25 million marked the best non-holiday Tuesday for a film outside of the Christmas season. With such strong international performance, Barbie is expected to exceed the $600 million mark in the United States alone.
Oppenheimer’s Resilience
Universal’s “Oppenheimer,” directed by Christopher Nolan, continues to maintain a strong performance. With estimated earnings between $23 million and $26 million, the film is likely to secure second place at the box office this weekend. Standing at a domestic total of $188.4 million, “Oppenheimer” has already surpassed the $189.7 million final domestic earnings of Nolan’s previous film, “Dunkirk.” This achievement further solidifies Nolan’s reputation as a top-tier director.
“Barbie” faces competition from Warner Bros.’s own production, “Meg 2: The Trench,” which is projected to earn between $20 million and $30 million at 3,500 locations. However, given the immense popularity of “Barbie” and the potential overlapping audience, expectations for “Meg 2” may be tempered. Jason Statham reprises his role in this shark-centric film, aiming to replicate the success of the first installment, which opened with $45.4 million and reached a total of $145.5 million.
Teenage Mutant Ninja Turtles: Mutant Mayhem
Another contender in the box office race is Paramount/Nickelodeon/Point Grey’s “Teenage Mutant Ninja Turtles: Mutant Mayhem.” The film is predicted to have a five-day opening of over $30 million after earning $3.85 million in previews. With a 95% certified fresh rating, on par with “Spider-Man: Across the Spider-Verse,” it is one of the best-reviewed animated films of the year. This revival of the beloved franchise may attract a wide range of audiences, further intensifying the competition at the box office.
Barbie’s latest movie has become a global sensation, with the potential to become a billion-dollar success story. Its incredible performance in the United States and worldwide demonstrates the enduring popularity of the beloved Mattel doll. As the battle for box office supremacy continues, “Barbie” faces worthy adversaries like “Oppenheimer,” “Meg 2: The Trench,” and “Teenage Mutant Ninja Turtles: Mutant Mayhem.” Audiences eagerly await the outcome, anticipating record-breaking box office figures and the triumph of their favorite films.