Recently, Former Nat Geo Channels boss Steven Schiffman has taken on the role of Executive Chairman at EarthxTV, a network focused on sustainability and conservation. This move places a seasoned TV veteran in charge of overseeing the network’s operations, signaling a promising future for EarthxTV under Schiffman’s leadership. Dan Russell, previously President of EarthxTV, will now report directly to Schiffman, who will also serve as Chairman of the Board of Directors.
Steven Schiffman’s career history includes noteworthy positions such as CEO of Cooper Media, where he successfully launched ad-supported television channels Justice Network and Quest, later sold to TEGNA Media for $92M. He also served as General Manager of digital video at the Washington Post. Schiffman’s experience extends to his time as CEO and President of National Geographic Channels, where he played a pivotal role in global programming commissioning, development, marketing, ad sales, and digital media. Additionally, he has held senior roles at The Weather Channel, NASCAR, and Kraft Foods, showcasing his versatility and leadership in various media and consumer industries.
EarthxTV, a subsidiary of Trammell S. Crow’s EarthX, launched in 2022 and offers programs centered around sustainability and conservation, such as American Forest Fires, Our Living Oceans, and Killer Bee Catcher. With distribution in over 22 million U.S. households through cable and FAST channels like DirecTV, Charter’s Spectrum TV, and more, EarthxTV has already made significant strides in connecting with audiences passionate about environmental issues. Trammell S. Crow, Founder of EarthX, expresses confidence in Schiffman’s ability to further expand EarthxTV’s reach and impact in new markets, citing his experience in building globally impactful brands and vertical networks as essential for the network’s growth.
Steven Schiffman’s appointment comes at a pivotal moment for EarthxTV as it aims to broaden its influence and deliver compelling content that promotes sustainability and conservation. As a platform that empowers audiences to contribute to a more sustainable future, EarthxTV plays a crucial role in addressing pressing environmental challenges. Schiffman himself recognizes the significance of guiding the organization as it expands and fulfills its mission, highlighting the honor he feels in contributing to such a meaningful cause.
Steven Schiffman’s appointment as Executive Chairman of EarthxTV marks a significant step towards advancing the network’s mission of promoting sustainability and conservation through compelling content. With his extensive background in media, technology, and consumer industries, Schiffman is poised to lead EarthxTV to new heights, connecting with diverse audiences worldwide and making a tangible impact on environmental awareness and action.