In a groundbreaking move, Metrograph Pictures, a label previously focused on restoring classic films, is set to undergo a major transformation with the appointment of David Laub as its head. Laub, a veteran distribution executive at A24, will spearhead a new slate of theatrical releases, bringing a fresh perspective to the indie film distribution landscape. Metrograph Pictures aims to release 10 films annually, encompassing a variety of genres, including American independent, international, and documentary features.
The appointment of David Laub couldn’t have come at a more crucial time for the indie film industry. In an industry desperately in need of innovation, Metrograph Pictures seeks to challenge traditional distribution models and explore inventive alternatives. Laub’s extensive experience in all aspects of film distribution, including acquisitions, marketing, publicity, and exhibition, positions him as a force to be reckoned with in this dynamic venture.
Metrograph CEO Christian Grass, who joined the company in 2018, expressed his enthusiasm for working alongside Laub, praising his profound passion for film and his exceptional understanding of the industry. By combining his comprehensive knowledge with his strong relationships with filmmakers, Laub aims to elevate Metrograph Pictures into a significant distribution label.
Metrograph, an iconic two-screen arthouse theater nestled in the Lower East Side, achieved record-breaking box office numbers in 2023 and the early months of 2024 under the guidance of programmer Inge de Leeuw. The addition of Metrograph At Home, a subscription video-on-demand service, further solidifies the company’s commitment to expanding its reach beyond the theater walls.
David Laub’s remarkable journey in the film industry is characterized by his association with renowned films and celebrated filmmakers. During his tenure at A24, Laub played a pivotal role in the distribution of critically acclaimed projects such as Joanna Hogg’s The Souvenir and The Souvenir: Part II, Paul Schrader’s First Reformed, and the beloved restoration of Jonathan Demme’s Talking Heads concert film Stop Making Sense. Additionally, he contributed to the success of notable A24 releases like Ari Aster’s Hereditary and Midsommar, Greta Gerwig’s Lady Bird, and Barry Jenkins’ Moonlight, among others.
Prior to his time at A24, Laub held the position of co-president at Oscilloscope Laboratories, where he oversaw the acquisitions of groundbreaking films like Banksy’s Exit Through The Gift Shop and Lynn Ramsay’s We Need To Talk About Kevin. With his extensive background in both the indie and mainstream spheres of filmmaking, Laub brings a wealth of experience and a discerning eye for exceptional storytelling to his new role.
Metrograph Pictures’ ambitions extend beyond the commercial aspects of film distribution. With Laub at the helm, the label is determined to foster strong relationships with emerging and established filmmakers alike. By providing financial support to both finished films and projects in the earlier stages, Metrograph Pictures aims to cultivate a diverse and vibrant community of artists.
The appointment of David Laub as the head of Metrograph Pictures marks a transformative moment for the indie film distribution industry. With his vast experience, unwavering passion, and commitment to innovative distribution strategies, Laub has the potential to revolutionize the way independent films reach audiences. Metrograph Pictures’ new era promises an exciting future, where traditional boundaries are challenged and fresh voices are amplified.