Bill Maher, known for his sharp wit and controversial opinions, is now labeling himself as a “centrist” in the midst of a rapidly changing comedy landscape. The traditional audience for stand-up comedians and television shows is shifting, with executives no longer fixated on the 18-49 age group. Instead, they are coming to terms with an older audience demographic, with networks like ABC and Fox News catering to viewers in their 60s and 70s. As a result, comedians are adapting their material to suit the tastes of a more mature audience, moving away from raunchy humor towards more socially acceptable content.
Stand-up comedians are a unique breed, characterized by their restlessness and edgy humor. Figures like Don Rickles and Frank Sinatra were known for their sharp tongues and quick wit, often using insults as a form of entertainment. Even someone like Johnny Carson admitted to having a hostile attitude in social settings, feeling pressured to constantly be funny. Stand-up comics are not known for their amicable nature, with many being protective of their material and quick to accuse others of stealing jokes. Bill Maher, while trying to maintain a friendly demeanor, is still driven by a need to prove his intellectual superiority in conversations.
In his new book “What This Comedian Said will Shock You,” Maher presents a collection of editorials from his show Real Time, with a recurring theme of calling for unity. He advocates for seeing others not as enemies, but as difficult roommates. Despite his efforts to promote moderation, Maher has a history of controversy, including being sued by Donald Trump and getting canceled from ABC for his offensive remarks. Now, as he approaches 70, Maher is doubling down on his centrist beliefs, urging for a middle-ground approach to politics and social issues.
As Maher embraces his role as a centrist figure, there is a growing trend towards moderation in Washington, according to David Leonhardt in a New York Times column. The failures of neoliberalism have created a space for a “mushy moderation” to emerge from the political center. Maher’s push for unity and common ground may be gaining traction in a political landscape that is increasingly polarized. The question remains whether Maher’s brand of centrist humor will resonate with audiences in this new era of political and social upheaval.